The characteristics which made our name sake, “King Seti the First” great, are all displayed in our organization. King Seti was a visionary warrior, a king whose conquests led to the expansion of the Egyptian empire in the nineteenth dynasty and his crowning “sole king of Egypt”. The vision, strength, ambition, and growth are all part of our culture today as it was part of his then. In 1978, we had a goal of establishing an organization that would lead the Egyptian tourist sector and align it with the international tourism and travel industry. By now the company’s modest initial investment of $ 100,000 has multiplied to hundreds of millions of USD. With it our range of services has grown significantly to include all the major touristic venues for enterprise.
Cairo is the capital of Egypt and the largest city in Africa, with a name that means "the victorious city." It is located on both banks of the River Nile near the head of the river's delta in northern Egypt and has been settled for more than 6,000 years, serving as the capital of numerous Egyptian kingdoms..